This is the sole reason piracy is up and profits are down: because doing it right totally sucks. And that’s apparently how the studios want it.
I love Marco's reply to this post, too:
If I’m adding a movie to my Netflix queue, I’ve already decided not to buy the DVD. I’m adding it because it looks mildly interesting and I’d like to watch it sometime. If I can’t add it to Netflix, I’ll just forget about it and probably never see it.
I think that's probably the biggest reason I stopped buying physical copies of movies. Even though there have been some decent flicks that have come out in the past few years, I find myself going back and watching those movies again less and less. If I'm watching any media, it's streaming TV on Netflix.